Thursday, May 7, 2009

710 ESPN Joins Annual Los Angeles Area Business Expo/Mixer Event As Exclusive Radio Media Partner


L.A.’s Largest Mixer®, Southern California’s Ultimate Business Networking Event, proudly welcomes 710 ESPN Radio (KSPN 710 AM) as the event’s exclusive radio media sponsor for L.A.’s Largest Mixer XI, July 23, 2009 at the Shrine Auditorium Expo Center in Los Angeles. 

"Our partnership embodies a dual role. The Largest Mixer is a great place to market the station. It allows us to reach out to educated business people and attract new listenership,” explains Matt Mallon, General Sales Manager for 710 ESPN. “This year, it will also serve as a platform from which we can raise awareness about our role as the official broadcasting station for the Los Angeles Lakers games. Conversely, ESPN is a vehicle to start and grow businesses, and we look forward to partnering with Mixer participants to do just that.” 

L.A.’s Largest Mixer is an annual event that brings together local business organizations and Los Angeles area chambers of commerce for an evening of professional networking and business outreach. As the event’s exclusive radio media partner, 710 ESPN will also offer “710 ESPN Packages” to event exhibitors interested in expanding their marketing efforts. 

"We are extremely pleased to welcome 710 ESPN to the team behind L.A.’s Largest Mixer XI,” comments Dave Linden, Event Producer for the Largest Mixer events. “I believe the station will draw attendees from a new demographic, one which we’re very excited to have represented at our event.” 

710 ESPN is one of five ESPN “owned-and-operated” radio stations in the Country.  They are also the play-by-play home of USC Football along with the future home of the Los Angeles Lakers starting with the 2009-10 season.

A resounding success for the past ten years, the much-heralded event’s format has been reproduced in other regions, including Orange County, Inland Empire and Las Vegas. 710 ESPN will also be a media sponsor for the Inland Empire and Orange County events. Largest Mixer events are produced by The Dave Linden Group, Inc.

Visit www.lamixer.com or call 323-230-5656 for further information.


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